When Waiakea Water first introduced their volcanic water in 2012, the company was able to make their mark based on the unique purification system of the island. The company tapped into a natural aquifer that was able to process millions of gallons of the purest water on Earth, passing through several thousand feet of volcanic tubes to strip away impurities. The end result, an award-winning bottled water that didn’t need fancy hype or creative marketing to grow a following.
Although the source of the water was unique, what Waiakea Water did right out of the gates was something others never considered. Even before the company received global recognition, they were donating approximately 3 percent of revenues towards local Hawaiian organizations and people native to the islands in need. As the company began to grow, they felt a moral obligation to give back more. Each time a bottle of the volcanic water was sold, Waiakea Water began donating a weeks amount of fresh water to communities around the world that didn’t have access to clean water.
Being blessed with an unlimited sources of delicious tasting water helped explode sales, yet the company always had their eyes on environmental initiatives. The founder and CEO of Waiakea Water, Ryan Emmons, says that the bigger the company got, the more they could help. Teaming with PumpAid seemed like a natural fit. With the help of PumpAid, Waiakea Water sends volunteers to countries in need and helps install new water pumps in the communities. The teams utilize resources from the locals to complete the assembly, then show the locals how to install, maintain, operate, and repair the pump moving forward.
All the while this was going on, Waiakea Water was also working with TimePlast to develop the very first degradable plastic bottle for their water. Since traditional plastic bottles take 1,500 years to degrade, Emmons again felt his company needed to step up and lead the charge to making a plastic bottle that will not be littering landfills for future generations. The new additive they developed will allow the new plastic bottle to degrade in only 15 years.https://www.bevnet.com/news/2017/waiakea-hawaiian-volcanic-water-announces-fully-degradable-bottle