Whitney Wolfe has plenty of experience with online dating. She was one of the first developers to work on popular dating app Tinder, but she was disappointed by the culture of Tinder. Apparently, sexual harassment is a big issue at Tinder and Wolfe wanted to create a way for women to distance themselves from that online. She came up with the idea of Bumble. Separating itself from the dating app Tinder, Bumble requires women to make the first move in all heterosexual encounters.
How People Are Responding
Bumble was launched in 2014 but it’s already gathered a lot of support for its unique approach to the world of online dating. Instead of dealing with the frequent spambots found on online dating sites, men on Bumble know that the women they message already have a legit interest in them. The women enjoy the app because the app prevents much of the sexual harassment commonly found in online dating. Harassers are seldom able to harass because they must first have women display an interest in them before they can move forward. There isn’t much data on online sexual harassment but it seems as if it’s a rare find on Bumble.
The Impact Of Bumble
Bumble is starting to have an impact on online dating. Whitney Wolfe may have wanted to simply take away from the steam of Tinder, but she’s done so much more. She has created a paradigm shift towards a more comfortable internet and a way to counteract the frequent harassment seen on the internet. Online dating is just one domain, but her work is certainly going to take off. We will eventually see this work take off as more dating apps focus on creating friendlier environments for women.